REEBOK x ST/ART

brand collaboration

Following the success of a live painting demo at a Reebok event by the ST/ART collective, we were invited to collaborate with Reebok to create a special edition of the recently launched Rbk DJ Series sneaker. The resulting shoe was limited to an edition of 300 pairs and featured distinctive ST/ART stencil work. These were accompanied by two specially designed hand printed T shirts limited to an edition of 150 each. ChinaStylus also handled the full PR campaign to launch the special collaboration. This campaign centred around hand-made and hand-painted press packs that included detailed information on the product as well as a can of spray paint, an assortment of stencils and a guide to creating stencil artwork.

 

For more information, visit the ST/ART Collective or the ChinaStylus projects section.

  • Scope
  • Concept Development
  • Art Direction
  • Layout Design
  • Product Design
  • Illustration
  • Retouching / Manipulation
  • PR
  • Packaging Design
  • Print Production